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Harley Davidson
The new Harley Davidson showroom in Auvergne (France) makes maximum use of a vibrant corporate colour scheme to draw in customers. The building is one of the most important Harley Davidson showrooms in Europe and needed to be approved by head office in the United States before the design was finalised. The result is landmark representation of the company’s identity.
Architect ARCHI 3A (Sébastien Chevalier) Location Puy-de-Dôme - France Company involved ArcelorMittal / Bacacier Website www.arcelormittal.com - www.bacacier.com -
Chatterley Valley Blue Planet Distribution Centre
If you think you know what a warehouse looks like, even a quick glimpse at the Chatterley Valley Blue Planet distribution warehouse in Newcastle-under-Lyme, North Staffordshire, will confound your expectations. Where most warehouses are rectilinear this one is sinuously curved; where most are of a single dull colour, this one is clad in stripes and different shades of green.
Architect Chetwood Architects Location Newcastle-under-Lyme - UK Company involved Tata Steel Website http://www.colorcoat-online.com -
Maas Tower
On a misty day in Rotterdam, the taller of the two towers that make up the Maas Tower development seems to disappear into the sky. Oddly, on a clear day, the effect is not entirely different. Although the light silvery colour of the tower stands out sharply against a blue sky, there is a fading away at the top that cannot just be put down to the diminution that comes with distance.
Architect Diederick Dam (Dam and Partners) Location Rotterdam - The Netherlands Company involved Euramax Coated Products & Hunter Douglas Website http://www.euramax.nl